Fake video and audio streams that appear to be real can ruin the reputations of your executives and your company. They can cost you money. They can even cost you your job. Fortunately, there are steps you can take that can help.
If you’re at all familiar with the term “deep fake” you probably think about it in terms of fake videos about celebrities or politicians where they’re already being used as parts of disinformation campaigns. In some cases these fake videos are part of extortion campaigns, in other cases they’re produced as a way to discredit government leaders. But such fakes are already showing up in attempts to extract money from companies as well.